Strava should enable gift subscriptions again

[ron_anejo]

https://support.strava.com/hc/en-us/articles/115001685450-Gifting-a-Subscription states:

"For the time being, we have removed the option to gift a subscription to an athlete. We apologize for any inconvenience this may cause and appreciate your patience."

This seems to be a really bad idea. I was just looking up how to give a gift subscription. If it isn't possible, I'll be spending my Christmas gift money elsewhere.

Strava should consider enabling gift subscriptions again and stop throwing income away.

[SteveScorer]

I've just tried to find how to buy a gift subscription for my son only to find that this is no longer an option. I've never come across a company before who refuses to accept business from so many customers! Surprising business decision!!!!

[Storch73]

Really strange idea, I found this when looking to buy my wife's subscription as a birthday present. Even stranger that no reasoning has been given for it. The strange world of modern customer service where you tell us it's a great idea, and you 'want' to bring it back but give no explanation for why you have withdrawn a service. I find it patronising and ubiquitous amongst modern companies with a stranglehold on a model. You don't listen and just offer platitudes. Time to find a business that wants to work with its customers. 

[Guian]

This is a really disappointing decision by Strava. I've given gift subscriptions to both of my sons in recent years, and I'm sorry that I won't be able to do that again. It strikes me as a very poor business decision that will drive users away. Please reconsider.

[jlegelis]

Bumping this again... beyond strange I can't gift a yearly subscription to Strava.  Can't imagine what product management is thinking (or not thinking).  How hard is this? 

[Soren]

We appreciate the interest on gifting a Subscription and appreciate the discussion around this topic. Our gifting platform needed an overhaul and we are hoping to bring it back in 2023. We know that this ability is missed and we’ll absolutely let the community know when it’s coming back!

[GratefulTribby]

I was just hoping to buy a year-long gift subscription for someone. Dang! I really hope the option becomes available again in the future. 

[MarkRose2602]

?

[nhales]

Hi @Soren , is there any update on this? I gifted a subscription to someone last year and was planning to do the same again this year. A prompt resolution would be appreciated as their last one has now expired and they will be without a subscription until this feature is back!

[Soren]

Hey there, we unfortunately aren't bringing gifting back this year, it's on the back burner for now. I will resurface this with our product team and let them know about the interest you've all expressed!

[runningchemist]

Seems like an odd way to do business, so am guessing something else is going on. It is unfortunate you have made this business decision, as it means I can't renew my daughter's annual birthday present (and she won't buy it for herself), and I will let my own subscription lapse when it runs its term. The freebie version is good enough for my daughter and me to stay connected.  Guess that means you lose two subscriptions?